Combine Gut and Science to Build Your Midmarket Sales Team

So many of us have worked to build our sales teams by using our internal guesses as to who the new sales reps are to be hired, and who the sales manager will be. It turns out that is an inaccurate plan and super costly. Most of us cannot ”guess” better than 50% accurately. Therefore, the wrong hires are costing our companies six figures or even seven figures each time in actual costs, missed selling opportunities, onboarding, ramp-up, morale, and more. There is another way, using data and science to support our good guesses and build an incredible mid-market revenue team.