Seat Reservation Required Unplugged Studio
Thu • Sep 17 • 4:15pm – 5:00pm ET • Unplugged Studio - Thinking About Thinking
Unplugged Studio: Thinking About Thinking
Your brain is lying to you. Not out of malice — out of efficiency. In this Unplugged Studio session, you'll see firsthand how your brain fills in the blanks, defaults to the familiar, and quietly steers you away from original thinking — without asking permission. Through optical illusions and linguistic tricks, you'll catch your own brain mid-shortcut. The first step to thinking differently is knowing when you're not. Part of Unplugged Studio — an immersive, screens-free think tank experience at UNBOUND. Small groups. Big thinking. No shortcuts.
Session Speakers:
Nancy HarhutChief Creative Officeer @ HBT Marketing
A top-ranked speaker, Nancy’s known for her actionable insights that focus on the impact of behavioral science on marketing. She's wowed audiences in Sydney, London, Madrid, and all over the US with her high-energy, example-jammed keynotes. The Co-founder and Chief Creative Officer of HBT Marketing, Nancy’s been named…
Neal BoornazianPresident @ HBT Marketing
Neal Boornazian is President of HBT Marketing, where he helps organizations increase engagement, conversion and ROI by combining Behavioral Science with direct marketing best practices. His team works with organizations across a range of industries to develop marketing strategies and campaigns that drive measurable res…
Related Sessions
Be There at UNBOUND 2026
Boston. September 16–18. Three days designed to help you move beyond outdated playbooks. Break beyond the limits that defined yesterday. Be unstoppable.
