Tech Stack Showcase
Wed • Sep 16 • 2:45pm – 3:05pm ET • Tech Stack Showcase
Tools for Growth: Winning Buyers Before the Shortlist
9 out of 10 B2B buyers have narrowed their options long before they engage a vendor. For demand gen teams, growth depends on reaching buyers while they're still researching—not after shortlists have formed.
See how NetLine helps marketers engage buyers earlier through programmatic content syndication, distributing content across trusted B2B publishers where professionals actively conduct research every day. Learn how first-party lead capture, real-time HubSpot connections, and downstream integrations help teams identify buyer interest sooner, follow up faster, and generate more pipeline.

Session Speakers:
- Janine Johnson
Head of Partnerships & Growth @ NetLine
Janine Johnson leads Partnerships at NetLine, where she works with technology and agency partners to create new opportunities for marketers through strategic partnerships and integrations. Before transitioning to B2B marketing, she spent 11 years in education, developing a passion for helping people learn, solve proble…

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