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Inside HubSpot’s Open Platform Vision for the Agent Era

Get a direct read on where HubSpot's platform is headed from the people building it. This session covers what's available today through APIs, MCP, and connectors; how HubSpot is designing for a world where AI agents run on HubSpot and can operate it; why a more predictable release cadence is coming so you can build with confidence; and how the gap between what you can do in the product versus through the platform is closing. Leave knowing where things are going and how to plan around it.

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