Seat Reservation Required Academy Labs
Thu • Sep 17 • 1:30pm – 3:30pm ET • Westin - Room Faneuil
ENCORE: Lab: Optimize Prospecting Agent: Scale and Measure
You've already set up Prospecting Agent and enrolled your first contacts. Now it's time to drive stronger pipeline results with signal-driven prospecting at scale. You'll learn how to customize plays based on intent signals and prospect behavior, build more targeted outreach workflows, and optimize your Prospecting Agent strategy to improve pipeline generation and rep efficiency. This session is ideal for sales leaders who have Prospecting Agent configured and want to improve performance with more advanced targeting strategies.
Session Speakers:
- Nick Decoulos
Sales Professor @ HubSpot Academy
Nick is a Senior Sales Professor at HubSpot, located in Massachusetts. Nick focuses on enabling sales teams to become the people their customers know, like, and trust. Nick has a background in B2B and B2C sales, customer success, sales enablement and education, and creative writing. When Nick’s not building content abo… - Gabriela De La Rosa
Senior Professor @ HubSpot
Gabriela is a Senior Professor at HubSpot, where she helps customers get the most out of HubSpot through practical, engaging education. With more than six years at HubSpot, including five years as a Senior Customer Success Manager, she combines deep product expertise with a passion for customer success. She believes te…

Be There at UNBOUND 2026
Boston. September 16–18. Three days designed to help you move beyond outdated playbooks. Break beyond the limits that defined yesterday. Be unstoppable.




