Seat Reservation Required Academy Labs
Thu • Sep 17 • 1:30pm – 3:30pm ET • Westin - Room Adams
ENCORE: Lab: Build Your Loop Marketing Campaign With AI
In this Academy Lab, you'll use Breeze to generate a campaign brief, develop a compelling hero offer, and remix AEO-optimized content across channels. Everything you create will be aligned to your brand voice and target audience. To close the loop, you'll build an AI-powered workflow that puts your campaign intelligence to work automatically. Leave with ready-to-publish deliverables, a clear execution roadmap, and a repeatable playbook you can scale immediately. Come prepared with a defined ICP, brand style guidelines, and a campaign concept.
Session Speakers:
- Mélanie Bohulu
Inbound Professor @ HubSpot
Mélanie Bohulu is an Inbound Professor at HubSpot Academy, specializing in the French-speaking market across France, Belgium, Switzerland, and Canada. Based in London, she designs and delivers hands-on CRM and AI education for HubSpot customers and partners. A trilingual educator with a journalism background, Mélanie h… - Kyle Jepson
HubSpot Academy Evangelist @ HubSpot
Kyle Jepson is a principal evangelist at HubSpot Academy. By posting daily #HubSpotTipsAndTricks videos on social media, hosting a weekly user group for HubSpot Admins, and speaking at events like UNBOUND, he does his best to help the world keep up with HubSpot's rapid pace of development. Prior to becoming HubSpot’s f…

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