Limited Capacity Academy Labs
Fri • Sep 18 • 10:00am – 12:00pm ET • Westin - Room Faneuil
HubSpot Lab: Signal-Led Selling: Optimizing Your Prospecting
For HubSpot customers only. You've already set up the prospecting agent and enrolled contacts. Now it's time to drive stronger pipeline results. In this Lab, you'll use buyer intent signals and customize plays to turn basic outreach into a reliable pipeline engine.
You'll leave able to:
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Identify and prioritize high-fit prospects using buyer intent signals
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Customize prospecting plays to target the right accounts at the right time
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Build a signal-led strategy for consistent pipeline results
Best for: Sales managers, revenue ops leaders, and BDR/SDR team leads scaling AI-powered prospecting.
Session Speakers:
- Nick Decoulos
Sales Professor @ HubSpot Academy
Nick is a Senior Sales Professor at HubSpot, located in Massachusetts. Nick focuses on enabling sales teams to become the people their customers know, like, and trust. Nick has a background in B2B and B2C sales, customer success, sales enablement and education, and creative writing. When Nick’s not building content abo… - Troy Fiawoo
Senior Inbound Professor @ HubSpot
Troy Fiawoo is a Senior Inbound professor for HubSpot Academy. He started off in tech support and has had a variety of different roles including being a customer trainer and an onboarding specialist. When he's not helping customers see the value of HubSpot/get set up, you can catch him exploring so cal with his wife, a…

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