Seat Reservation Required Academy Labs
Thu • Sep 17 • 10:30am – 12:30pm ET • Westin - Room Douglass
Lab: Build Your Loop Marketing Campaign With AI
In this Academy Lab, you'll use Breeze to generate a campaign brief, develop a compelling hero offer, and remix AEO-optimized content across channels. Everything you create will be aligned to your brand voice and target audience. To close the loop, you'll build an AI-powered workflow that puts your campaign intelligence to work automatically. Leave with ready-to-publish deliverables, a clear execution roadmap, and a repeatable playbook you can scale immediately. Come prepared with a defined ICP, brand style guidelines, and a campaign concept.
Session Speakers:
- Christine Lee
Senior Inbound Professor @ HubSpot
Christine Lee is a senior inbound professor at HubSpot, where she helps professionals develop the skills to grow their careers and businesses. With a master's in clinical mental health counseling, Christine brings a unique lens to leadership development and coaching. She's also a practicing therapist, blending behavior… - Jenn Sanchez
Professor @ HubSpot
Jenn is a Professional Professor at HubSpot Academy. She holds a Master's degree in Instructional Technology and has a passion for creating a safe, judgment-free space where adult learners can thrive. Outside of work, you'll find her lost in a fantasy novel, treasure hunting at thrift stores for one-of-a-kind finds, or…

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