Seat Reservation Required Academy Labs
Wed • Sep 16 • 2:30pm – 4:30pm ET • Westin - Room Douglass
ENCORE: Lab: Build and Deploy Customer Agent with Confidence
What if your customers could get fast, accurate, on-brand answers 24/7? A well-built customer agent makes that possible. Through live demos, hands-on building time, and expert coaching, you'll learn how to write agent guidelines that reflect your brand, structure knowledge sources, configure smart handoffs, and test before launch. You'll leave with a customer agent that's ready to go.
Best for: HubSpot admins, ops leads, service managers, and marketers deploying or optimizing customer-facing tools. Editor access to customer agent required.
Session Speakers:
Brenna ZenatyLead Professor @ HubSpot
Brenna is a Lead Professor for HubSpot Academy living in Atlanta, GA, USA. Before joining the Academy team, Brenna was a customer education manager at an ABM tech company and the marketing manager at a HubSpot partner agency. As a professor, Brenna's goal is to help people implement, manage, and customize HubSpot throu…
Romana HandlovaSenior Professor @ HubSpot
Romana Handlova is a Learning Experience Designer and Senior Professor at HubSpot Academy with a passion for helping people learn and grow. Before joining HubSpot, she built a strong foundation in customer service, training, and learning experience design, which shaped her love for adult education. Today, she creates c…
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