Bryan Saftler

Vice President, Marketing @ Miris

Bryan is an entrepreneurial marketer with deep experience leading product marketing, digital strategy, and global GTM for B2B and B2C teams. He's built marketing infrastructure and led strategic initiatives within billion-dollar businesses, including Databricks, Azure, Xbox, and Bing. Over 20+ years, Bryan has launched companies, advised founders, and established products in challenging categories, earning recognition from Webby, FWA, Awwwards, and SXSW Interactive. In the world of AI, he builds high-performing teams from the ground up and knows how to scale both humans and dollars.

Speaker Sessions:

Limited Capacity Education Session
Fri • Sep 18 • 9:45am – 10:30am ET
Building a PLG Engine Without a Data Team
Product-led growth depends on fast, confident decisions, but most teams are stuck with fragmented data and no clear source of truth. In this session, you’ll learn how a Series A startup built a PLG engine without a dedicated data engineer, using HubSpot as the activation layer. We’ll show how they turned product and customer signals into timely campaigns, identified their ideal customers, and moved faster with fewer resources. You’ll leave with a practical way to connect data to action.
Bryan Saftler

Be There at UNBOUND 2026

Boston. September 16–18. Three days designed to help you move beyond outdated playbooks. Break beyond the limits that defined yesterday. Be unstoppable.

Bryan Saftler

Speaker Sessions:

Building a PLG Engine Without a Data Team

Be There at UNBOUND 2026